The Simple Touch Nook from Barnes and Noble makes it easier than ever to make an e-book reader your BFF.  A long-lasting battery will power the Nook for up to two months when the Nook is used for 30-60 minutes a day without wi-fi.  Lighter than the Amazon Kindle 3 by one ounce, the Nook uses new E Ink screen technology that allows it to refresh pages faster with less flashing.  In addition, the Nook’s crisp fonts are  exceptionally easy to read.  

Barnes and Noble Nook store offers more than two million books and magazines for downloading and you can interact with friends who also use the Nook store.

The Nook Simple Touch Reader currently costs $139 on the Barnes and Noble website.  Read a complete review of the Simple Touch Nook on Gizmodo.

A new e-book reader called the Nook had its debut last week, and it may just give Amazon’s Kindle, the leading e-reader, a run for its money. The Nook is from Barnes & Noble. Some of its unique features include a full-color strip of book covers at the bottom of the display that allows you to pick a book to read.

The Nook also supports sharing e-books with friends, which Wired magazine says may be the feature that makes the device go viral.

The Nook will be sold in Barnes & Noble stores as well as online, meaning customers can use B&N’s free in-store Wi-Fi to demo the look and feel of the product before buying. On sale at the end of November, the Nook is available now for pre-order at $259 (which is very close in price to the Kindle-2).